The Opportunist
Larry has been
online for a year or so. He has made the rounds of the so-called
"business opportunities" and have lost more money than he made. But
despite those setbacks, he knows that there is money to be made - only
that there is not going to be an easy way to do it. He has decided to
abandon the get-rich-quick schemes and set up a proper online business.
He doesn't have a
lot of money to spend, and he has a job, so he can't work on it full
time - not at the start at least. It should be something he has some
interest in so it won't be too boring. Should he sell a product? His own
or somebody else's? Maybe he should just sell advertising. But with the
rates so low, he will need a lot of traffic to get a decent income.
After thinking it
through for a while, Joe decided that he wants a "clean-cut" business.
He has thought through what he needs to sell his own product. He will
have to handle customer inquiries, payments, shipping, refunds, and a
whole lot of other stuff. That's pretty messy. If he were to sell other
people's stuff, and just earn commission, that will be pretty
clean-cut.
But again, what product?
He knows that
products relating to Internet marketing sells pretty well if properly
marketed. But it seems that everybody he knows is an Internet marketer,
so the competition's going to be pretty intense. Something relating to
finance like insurance, stocks or loans might be quite lucrative but he
knows next to nothing about such stuff. He smiled thinking about him
giving somebody else financial advice - "Gonna advise them to
bankruptcy", he thought wryly.
And then it struck
him. He will sell girls. Ahemm….not porn but dating services. There are
tons of legitimate dating services on the web that pays you well when
you refer a member, even if it is a free member. You get paid even
better if that member upgrades to a paid member.
Being a bit of the
ladies man himself, he knows about attracting the opposite sex. He can
start a newsletter about dating. It can tell about how to dress, or
speak, what to do on a first date, how not to appear too eager, and lots
of other good stuff.
Most dating
services offer a ready-made site for their affiliates so he does not
have to worry about designing his own site. As for the site for his
newsletter, he can probably get his computer friend to put together a
simple one page site for him. But even without the newsletter, he can
write articles to promote the dating services.
Summary of Larry's Plan
Aim
Start the
business on a part time basis, while holding a full time job. Learn
the ropes of the business. As income from the business increases,
quit the job and concentrate on the business full time.
Product
Dating
services, or to be more specific, memberships to online dating
services.
Marketing
Write articles
about dating, relationships and such stuff and submit them to
relevant sites and newsletters for publication. In addition,
he can put together a simple site to attract subscribers for him
newsletter.
Expenses
$100 - $200
per month taken from his full time income.
$50 per month
will be spent on web hosting, domain name registration,
autoresponders, ad tracking and Internet marketing products.
$50 per month
will be spent on registration fees for the services that he is
promoting. He reckons that the best way to promote those services is
to have a first hand experience of the services.
The rest of
the money will be used in paid ads in related newsletters and web
sites.
Income
Stream
He will be paid when somebody signs up for a free or paid membership
at a online dating service. Also, if he has enough subscribers and
can find interested advertisers, he can sell advertising space in
his newsletter.